Strategies for Effective Talent Landscape Mapping in Tech Industries

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Hiring prospective tech talent isn’t a simple task. Such recruitment requires careful analysis of skills, knowledge, and ethics, and whilst all of these factors can be tested.

One of the main industry problems is having the right people at hand at the correct time.

With the growth of the tech industry, talent shortage is becoming a serious problem, making talent landscape mapping an essential practice for all companies in the industry. Let’s take a further look at some effective strategies, a proactive talent pipeline, and a few tips for mapping.

What is talent mapping?

Basically, talent mapping is a strategy used to get around the talent pool in an industry or geographical area. It is a great company tool that aligns human resources with an organization’s roles, skill requirements, and potential talent gaps.

Talent mapping is also a great competitive tool that can get you ahead of competitors, by providing useful insights into how to make your targets unique, what individuals are competitors mostly hiring, and the type of workplace bonuses they offer.

The most effective talent mapping strategies

Josh Bersin found that those companies that have mature, well-established talent management programs experienced 26% more revenue per employee and 40% less voluntary turnover rate among their high performers than their peer companies. For recruiters to build a quality talent map, they must follow some key strategies:

Market research

Before collecting any type of data or reaching out to potential candidates, the first and foremost step is researching all niches. Starting from inside company research to outside market job postings, and analyzing all trends and data about the labor market.

Database analysis

Data is a very strong tool in business, by collecting and purchasing some databases, you can get a clear view of your competitors, which is quite useful when you need to reach out to the same candidates.

Data mining

Mine data about your existing candidates, what trends they show, how they react to various influences, and identify what hiring strategies in the past led to successful long-term hires.


It might seem like an old-fashioned strategy, but it can be approached in a more modern way. For example, making connections and friends on social media and at various online conferences.

A proactive talent mapping pipeline

Only 11% of 500 global executives believe their organization’s talent-building programs are effective. While this statistic is very bad, the process is pretty simple, when you have a proactive pipeline in place. Here are a few key steps that will help you stay ahead of the curve on talent acquisition:

Identify critical talent roles. Pinpoint your company’s missing talent roles, these can directly influence your customer satisfaction, product development, and overall company efficiency.
Asses the talent pool. You’ll need to revise your current workforce, what skills work best in your company, and which new qualifications you need.
Develop relationships. Connect with your talent map and build relationships, this will ensure that candidates are familiar with your brand, and can step in to fill key positions once there is a vacancy.
Keep database up-to-date. Make sure all of your data about talent positions is up-to-date and accurate so you can quickly find queries when there is an opening.

How to enhance your talent landscape in tech

The war for top tech talent is getting tougher, and the need for the best talent is at its peak. A big tip in the tech sector is to use artificial intelligence for talent mapping and scoring the best-gifted employees.

The use of artificial intelligence in recruitment is on the rise, with 67% of recruiting professionals using AI-based tools for screening and shortlisting candidates. Not only does this method free up the recruiter’s time, but it also provides much more valuable insights during the process.


A good talent pool, with some great mapping, requires tedious work. However, the great effects of it can substantially grow your tech company. Luckily, nowadays there are many tools and technologies powered by artificial intelligence that can manage the team more easily, quicker, and more efficiently.

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